Tuesday, June 10, 2008

A Primer on Social Media Marketing Components and Tactics

A Primer on Social Media Marketing Components and Tactics - ClickZ

Marketing your site with social media is much more than optimization. Social media marketing (SMM) is an entire channel that allows marketers to build communities of "friends" and then socialize with those friends in their chosen online environments. It's about leveraging a whole new platform and environment to galvanize and communicate with your customers (and potential customers) and to let them communicate with you.

Let's take a look at seven SMM components and tactics you should consider.

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