Monday, September 8, 2008

Are Your Members Ready for Social Technologies? Maybe More Than You Think!

Are Your Members Ready for Social Technologies? Maybe More Than You Think! « Guilt by Association Blog:

My colleague Frank Fortin from the Massachusetts Medical Society published some very interesting findings. A quick and worthwhile read.

This was mind blowing! This survey obliterated most preconceptions we had of a technophobic, conservative membership. Our members use the social media tools at least as frequently as the general public. While these percentages are relatively small in an absolute sense, they have been robust enough to fuel the worldwide social technology engine today.

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