Tuesday, June 2, 2009

Struggling With Social Media? Here's Why

Struggling With Social Media? Here's Why - Associations Now Magazine - Publications and Resources - ASAE & The Center for Association Leadership
Now that we've all stumbled out of the blocks on social media, it's time to get it right. Marketing and social media expert Charlene Li says one rule comes before all others: Use social media within the context of your association's strategic goals. Otherwise, why bother?

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