Thursday, August 27, 2009

Twitter 101 for Business — A Special Guide

Twitter 101 for Business — A Special Guide

Straight from the birdies mouth:

Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter.

10 Twitter Tips for Nonprofit Organizations

10 Twitter Tips for Nonprofit Organizations

From's Heather Mansfield
Newsweek said it best: 'Suddenly, all the world is a-Twitter.' Simple and powerful, Twitter is a must for nonprofit organizations. I created and manage a portal to nonprofits on Twitter @nonprofitorgs and based on my experience using site, I have crafted ten of my favorite Twitter Tips for beginners:

Wednesday, August 19, 2009

Social Media Dictionary

iClimber - Social Media Dictionary

From API to Zimbio

Thanks to @PeachBytes5 for the link to this resource

10 practical tips for Facebook fan pages

Print Article: 10 practical tips for Facebook fan pages
With more than 250 million users and great tools for brands, Facebook is an obvious place for brands to start engaging with their audiences. Facebook Pages were created specifically for the needs of businesses interested in reaching their audiences on Facebook. Creating a fan page is free and easy, but there are some common sense practices, as well as tricks, to ensuring your fan page is successful.

Monday, August 17, 2009

Twitter Tools for the Enterprise

Corporate Twitter Toolbox: Twitter Tools for the Enterprise

From Sudha Jamthe at Mashable
This is a list of the top Twitter tools to manage your social media engagement with your customers. While it isn’t a comprehensive list of every available tool, it does cover the market leaders in each category.

Saturday, August 15, 2009

Facebook | Statistics

Facebook Statistics

How many? What do they do? Where's the growth?
Nice succinct set of stats on Facebook users.

Thanks to my friend @PeachBytes5 for this link

Friday, August 14, 2009

Social Media Users Profiled

Social Media Users Profiled : MarketingProfs

Marketers continue to grapple with effectively allocating media in a changing consumer-controlled marketplace in which social media is a growing force. But who are these consumers using social media, what are their social-media usage patterns, and do they actually buy anything?

Tuesday, August 11, 2009

Social Network Usage Among Physicians is Soaring

Social Network Usage Among Physicians is Soaring « Guilt by Association Blog

From my friend Frank Fortin at Massachusetts Medical Society

A year ago, the case for focusing on social networks rested mostly on our younger members. This year, there’s a critical mass for online networks among every age group, even those over 55. Given Facebook’s growth since last summer, this may not be surprising. But until we did this survey, it wasn’t clear that this applied to our members. Now, we know that it does.

There is still a strong case for developing RSS feeds, tagging, ratings, reviews, blogs, widgets for portals (iGoogle), video and podcasts. It’s no longer a question there are fish in those ponds – we know they are. Now it’s a question of business and marketing strategy – not if we fish there, but when.

Saturday, August 8, 2009

A Round Up of Great Twitter Resources for Nonprofits

A Round Up of Great Twitter Resources for Nonprofits Web Ad.vantage

Twitter has become a great tool for businesses. More and more we hear of companies hiring Social Media Managers to implement and control their social media efforts, especially Twitter efforts. But what about Nonprofits? Nonprofits are typically not in a position to create new jobs for online efforts. How can a nonprofit utilize Twitter efficiently?

Instead of drafting yet another blog post giving our thoughts on Twitter for nonprofits, we thought it’d be great to weed through the articles that already exist and highlight those we think are most useful. Below you will find the links to the sites and a summary of the information they offer. Some are older and some are new, but all contain great information. And of course, we’ll still include some tips of our own!

Thursday, August 6, 2009

Building Social Community Around Your Cause

onPhilanthropy: Articles: Building Social Community Around Your Cause: Use social media tools to engage your audience and drive greater donations online

The nonprofit landscape is becoming increasingly competitive, with more charitable organizations chasing the same donor dollars and former supporters having less time and money to give. As a result, many nonprofits are looking for new ways to reconnect with constituents and keep them engaged.

Social media, which are perhaps best known for their use on popular websites like MySpace and Facebook, can be similarly adopted by nonprofits to drive interest, encourage donations and build community around key issues, causes and goals.

Get More Twitter Followers TODAY

Get More Twitter Followers TODAY

Some satire up front from Chris Brogan, then ten great rules for getting quality conversations (and followers) going on Twitter:
"Yes, that’s right! YOU can have hundreds and hundreds of new Twitter followers starting today, and it won’t cost you ONE CENT. That’s right. Free! You can have all the glory and benefits of more Twitter Followers (and followers=power, right?) without having to pay someone else, and without having to surrender your login and password to a third party source (who will then just spam all your existing followers with links to their site anyway). Are you

Wednesday, August 5, 2009

Who Uses Social Networks?

Who Uses Social Networks? - eMarketer

Everyone knows that social networking sites are growing in popularity. Millions of individuals visit daily—or even more often.

More than 70% of Internet users under age 35 browsed social networks. That percentage decreased as users got older, with only 43.1% of those ages 35 to 54 and 18.9% of users ages 55 and older visiting social networks. Still, those represented huge climbs from usage in Q2 2008.

Monday, August 3, 2009

Are online communities a threat to associations?

SmartBlog Insights » Blog Archive » Are online communities a threat to associations?:

Many of us participate in online communities and belong to associations; what can we learn by examining the value we receive from each, as our members are likely to do? We get news, education and access to experts online. We develop and deepen relationships with peers via online communities. Some question the value of their association membership as they now receive more of these critical benefits freely online than from associations. Are our members experiencing the same?

Read more about it.

Top 10 Social Networking Gaffes

Top 10 Social Networking Gaffes - ABC News
Next time you think about getting snarky on a social network, consider this: A Chicago woman's Twitter post about her 'moldy apartment' has landed her with a $50,000 lawsuit from a local management company.

Saturday, August 1, 2009

A Brief and Informal Twitter Etiquette Guide

A Brief and Informal Twitter Etiquette Guide
I love Twitter. I think the service is a wonderful tool that permits a whole new way of communicating. The thing is, it’s also a place where newcomers might often make some mistakes in their choices that will likely be taken in a negative manner, and will likely result in an unfollow or a block from other Twitter users.


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