Tuesday, February 23, 2010

How can I encourage my fans to take action?

From Andy Sernovitz and SmartBlog on Social Media:

Having an army of fans is a fantastic word-of-mouth asset — but that’s only half the job. The other part is getting them to take action — this is where the power of word of mouth really starts to make itself apparent.

While most fans would love to help you, they might not be sure where to start, or where their efforts could really make a difference. But with a little encouragement and hard work on your end, you can turn these fans into true ambassadors.

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