Monday, November 29, 2010

How Medical Societies Can Stay Relevant

From Dr. Bryan Vartabedian at

How relevant are professional physician organizations in 2010? Why should a doctor join the American Medical Association or any other local physician organization? As the freestanding medical practice in the United States becomes part of 20th century history, the question is almost profound. 
I believe as the role of the physician changes over the coming generation, cohesiveness and representation may once again evolve to be critical. I’m quite certain that physicians will come to be organized in ways and for reasons that we can’t predict.
Here are a few things that medical societies can do during this transformation:
  1. Plan for the 21st century doctor.
  2. Figure out what brings value to this next generation of physicians.
  3. Identify real leaders.
  4. Facilitate physician dialog.
  5. Recognize that doctors are increasingly employees.
  6. Plan for the coming of the digital natives.

26 Twitter Tips for Enhancing Your Tweets

From Debbie Hemley at Social Media Examiner
Almost anyone these days can throw together 140 characters and call it a tweet. But to use Twitter for maximum business impact there are many tried and true content sources ready to be used. In this post I’ll introduce practical ways to use good content for your tweets, everything from A to Z.

6 Easy Ways to Get More Visitors to Your Blog

From the good folks at HubSpot
A blog is an important asset to any business. It allows you to gain visibility as a thought leader, engages your audience in conversation, and acts as link bait. But you can only reap these benefits if you can actually get visitors to your blog. By now, we all know that content is king and that creating remarkable content on a regular basis will pay off sooner or later. But here are some simple strategies you can apply to each of your blog posts that will make your blog traffic soar quickly.
We try to do all of this at Blogged Arteries. Are we hitting the mark?

Wednesday, November 24, 2010

More Than 250 Million People Use Facebook on a Daily Basis

From Mashable:

Facebook founder and CEO Mark Zuckerberg just shared that his company has more than 500 million members, and more than half of them use Facebook every day, with growth ccelerating thanks to mobile.

Friday, November 19, 2010

Seven Steps for Live-Tweeting Success

From NTEN: The Nonprofit Technology Network:

I like to live tweet real news events, not just conferences, so I found these seven tips a good checklist to work from.

Live-tweeting -- the kind of tweeting where you replay to your Twitter followers what people are saying at an event in real time -- is something that seems to be gaining popularity at conferences around the nonprofit circuit. It can be fun to do on your own (like at NTC 2011), but it can have real benefits for your organization too.
Small or large scale, live-tweeting is a great way for your organization to create buzz, join conversations, draw attention to your causes, and gain credibility (and followers!) -- all at a relatively low cost (your time). And although there's no "right way" to live-tweet, not everyone is great at it either and it can sometimes come off haphazardly. If you're looking to try live-tweeting for your own organization, follow these guidelines for success:

Sunday, November 7, 2010

Open Community - a social media book just for association execs

A new book from Maddie Grant, CAE, and Lindy Dreyer.
Written for the complicated and quirky world of associations and membership organizations, Open Community is about how associations can—and why they should—build community online. (Not to be confused with building a successful private social network. That’s just one small part of a really big picture.)
The book is a collection of big ideas. The simple yet far-reaching concepts, framed by our own definition of Open Community, describe how to approach the inevitably long and complex process of building community online in such a way as to help your association succeed. The concepts in Open Community are actionable and applicable to any association, large or small.

Friday, November 5, 2010

21 Ways Non-Profits Can Leverage Social Media

Lots (21 to be exact) of good tips from Social Media Examiner

Are you blogging? Using Facebook, Twitter, LinkedIn, and YouTube to your best advantage? And don't forget about tools like EventBrite and ShareThis.

Tuesday, November 2, 2010

HOW TO: Post Status Updates on Other Facebook Page’s Walls as a Nonprofit Admin [via Tagging]

From Nonprofit Tech 2.0 :: A Social Media Guide for Nonprofits

The title of this blog post may be a bit of mouthful, but Facebook Tagging is very simple. That said, many nonprofits still don’t know how to do it. Without fail, every time I demonstrate Facebook Tagging in a social media training there is always a resounding “Wait… hold up! How did you do that? Can you please show it again?”

Here you go… showing it again.

The Slippery Slope of Association Blogger Outreach

From Mizz Information:

It's not often that two of my favorite things to blog about happen to intersect but today you're in luck. Mom blogger drama has made its way to the association world. Score. But actually this is a post I've been meaning to write for a while about a topic that I am sort of torn about: associations doing blogger outreach campaigns.

To summarize the two links above, in case you don't feel like clicking, the Corn Refiners Association (CRA), embarked on a blogger outreach campaign to try to dispel some of the bad press High Fructose Corn Syrup (HFCS) has been getting. They gave a group of mom bloggers gift certificates (I'm not sure of the amount) in exchange for their participation in an informational webinar and a blog post hyping how HFCS is actually not bad for you.


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