Saturday, April 28, 2012

The 7 Acts of Content Curation

From Steve Rosenbaum (@magnify)
Author of "Curation Nation" -- www.CurationNation.org

Digital Now 12 - April 28, 2012

1. Content curators bundle - facts, tweets, links, images, ideas (We read everything so you don't have to.) Turn your members into listeners for you.

2. Content curators arrange and re-order (Deciding what's important in your area is the thing that Google can't do)

3. Content curators distribute their curated collections - people want their information where they want it, when they want it. You can't just put it on your website

4. Content curators have a voice - show that all the things you gather and share are part of a greater whole, that it comes from you

5. Content curators separate signal from noise

6. Content curators invite and welcome participation (members are our critical natural resource - a bunch of smart people)

7. Content curators are all about the mix - Explain why you're delivering what you're delivering; Retweets aren't endorsements; they're pointers

What you need to curate for your members:
- Public: Industry information, news and events, real-time tracking of social media
- Private: Member knowledge, category expertise, early warning indicators

Best Curation Practices
- Define quality for your members
- Context is key
- Well-curated sites tell an ongoing story
- Have a theme, and embrace it (People come to you for your point of view)

Choose your "digital clothing" carefully - your endorsements, likes, RS, and posts matter
Listening is more powerful than speaking - gather, organize, and filter good stuff
In a noisy world, readers hunger for and embrace sclarity
Curation tools: pearltrees, paper.li, storify, magnify.net, curate.us, scoop.it, curata

Location:World Dr,Orlando,United States

Friday, April 27, 2012

Monday, April 23, 2012

The Future of Mobile

Very well done slide deck from Henry Blodget, CEO of Business Insider on platformers, users, uses, and trends. Worth your time to peruse -- or grab a few useful stats or slides.

Sunday, April 22, 2012

Legal Risks in Social Media Use by Nonprofits

From Law For Change - "The Legal Forum for Social Innovators"

As your nonprofit organization grows its social media presence, be sure to take steps to avoid the many potential legal traps in the online world, which should include formulating a social media policy to guide your employees on acceptable online behavior. Below are some tips and pointers on avoiding legal troubles in the use of social media.

Five things that Law for Change thinks you should keep in mind, mostly common sense:

  1. Direct your employees not to post anything that they would not want to see on the front page of The New York Times or to hear on the witness stand.
  2. Actions taken by an organization's employees can be held against the organization.
  3. If you're not allowed to do it in the "real world," you're probably not allowed to do it in a virtual world.
  4. Implement a social media policy to govern use of social media by employees.
  5. Instruct employees to use only official organization social media accounts for conducting business.

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